Monday, 19 July 2010

••♡ Fancy Nancy ♡••

all out to dry
Here are the finished lino prints from the tutorial. I cleaned up all the excess lino and got down to a production line of printing. I used my Adana press but you can just as well do the printing by hand. I used a pure Magenta ink and thoroughly enjoyed watching row upon row of postcards appear...

I went into production for a nice little job I had to do last week. To make and design press packs for Fancy Nancy, a gorgeous bakery that is doing a Christmas presentation at Harvey Nichols this week. 
Because this is how the world works. 
Whilst we are sweltering and dreaming of running naked in the surf, 
lots of designers/makers/businesses have to think about Christmas.
Anyway enough of the C-word.
It's more than a little hard. Hands up who remembers all that snow? 

A press pack is just some info for journos about a company or product. Usually quite dull affairs or needlessly expensive publications. I wanted to make a nice little presentation and Juliet of Fancy Nancy is just one of those gorgeous clients who leave it to me.

Here's a peep at the press packs I ended up making to be distributed to all the journalists to let them know all about Fancy Nancy. I made a rubber stamp of a cupcake and made all these bag toppers. Another production line developed and of course I had to leave them all spread out to dry.. it was a particularly windy week so I had to be really careful which doors and windows were open otherwise we could have ended up with cake stand postcards being stuck to cupcake toppers and that would have been VERY BAD. And with the windy weather I could not take anything outside to photograph in good old fashioned natural sunlight so forgive the crappy pics but at least you get to see some of what was created.
toppers & cakes

cakestand postcard
So, every press pack got a cakestand postcard, a little Fancy Nancy booklet with all the info inside with images etc. All designed by me. I'm loving the doily designs. It was lovely to work on a real girlie vibe with cakes and weddings and sugar coated possibilities. Here's the piles of booklets. Made from one page wonders...I'll have to show you how another time. 

Fancy Nancy
Inside each pack was a little decorated printed biscuit beautifully made by Fancy Nancy. I developed a great sense of willpower and didn't eat one. It would have been so easy to pop one into my biscuit sized mouth too. 

And here are all the finished pieces with the early morning sun glinting off them as they waited delivery.
Like a row of party bags for grown ups. Now, there's an idea.

waiting for delivery

Fancy Nancy loved them...and I love them for letting me 'show and tell'


Francesca said...

v sweet louise, lovely to see the whole process. i have indeed just started on christmas cards. sheesh! x

Unknown said...

These look yummy ;D

chocolategirl64 said...

doily is my sisters favourite word:
Libbie wants a cupcake stamp:
I want some Loulou stylin':

the travelling bookbinder said...

how very gorgeous and delicious x r

Shannon Fricke said...

great post. love your prints.

BonnyBadger said...

These are brilliant! What a great job to have got! i just LOVE them!

Anna Lukala said...

Amazing!!!! What a great concept.
Those lucky journos!!

Louise said...

Gosh girls. Thanks for all the love... apparently they were really well received.
Thanks for taking the trouble to comment, I know it's easy to just click on through! It's a labour of love keeping a blog but it's just as hard keeping up with them all. So a big thank you for following me and my little bit of the internet.
J'adore you all

Amelia said...

just been perusing your blog, your shop, and your reading list and completely love them all! What juicy, delightful wonders. I want ALL of the books in your etsy shop they are so lovely and you describe them is so beautifully :)


ariana. said...

What delightful prints and with a beautiful cookie to boot! I don't think it gets much better that than that! Who knew that the marriage between a card and a sweet treat could express so much of the beauty of the world in it.

lauren carney said...

oh my my your blog is a bit on the lovely side of things!
i enjoy your gazing at the pretty pictures ever so much

nath said...

wowee, what a glorious little package of loveliness! you are a clever old stick.

Carol said...

These are just delightful. I'm looking forward to meeting you on Book Art Object. Carol

Anonymous said...

Hello! I'm Dinah, one of the Book Art Object people.

I'm looking forward to "meeting" you on-line, even if we choose different texts. (Although I'm wondering if I can do both...)

Blogger is being a disagreeable little pain today. I am, in fact, over here:

Lizzie said...

Louise those are lovely! Congratulations on a fabulous job. I love the little biscuits too... very unusual.
Haven't been by your blog for ages.. just popped by to see what was going on. Glad I did!

Louise said...

Hey lovelies
thanks for all these delightful messages, how nice. I am more than a little behind with blogging, emailing, working, etc due to the beauty of having old friends to stay and a hatred of sitting at a screen in summer. Will be back later with a new blog post and an August project.

Anonymous said...

Very good artwork and packaging - will go down well with Harvey Nick's good luck...

Sarah said...

Great work!

Sara Bowen said...

Just lovely, Louise! I want to eat one... now. Sara